Matt Kemp, Nelly & DJ Vice in the booth this past Saturday @ TAO Las Vegas.

10Deep’s latest offering for Holiday 2010 coincides with the brand’s 15th Anniversary. Features some familiar faces including Black Thought, Mick Boogie and Terry Urban. 

On Friday, Nov. 26th will be having they’re Annual “Black Friday” Sale at there Sunset Store… Check out the flyer for details!!

For the second year, our good friends in Beantown present the Sorel for Concepts Winter Men’s & Women’s Boot Collaboration. Yes ladies, Frank “The Butcher” and the Concepts team have you covered too! The text was written so well we thought we let your read it straight from the source, check it out and pics below.

“At Concepts, Winter is our favorite season. It’s the part of the year where we launch partnership projects that fit the lifestyle of the Boston consumer who invest in being ready for the cold. It is the section of the calendar where fashion and function compete for closet space. ‘What’s better than being prepared for what New England has to offer in the form of extreme weather?’ Looking good doing it.”

“Concepts has partnered with Sorel for the second year in a row with the intention of finding the sweet spot at the intersection of designing for fashion and creating for purpose. We are offering 2 models, the Men’s 1964 Premium and the Women’s Tivoli— both styled in charcoal wool, red high lights and replacing Sorel’s traditional rubber toe with rich leather.”

The Sorel for Concepts boots will be available on Black Friday, November 26th, at Concepts. You can place phone orders at @ 617.868.2001.

Last night, we took a trip over to the Openhouse Gallery on Mulberry for the Fader x New Era 90th Anniversary event. The gallery was packed, Absolut & Heineken in the hands of everyone checking out the crazy artwork done by some of our favorite artists, celebs and musicians. Dave Tompkins displayed his form of artwork, by spinning (yes dj’s…vinyl) some of our favorite old school jams making this night complete.

You already know

Four Loko Stories

As our time with Four Loko is running out all over the country, we discovered a site that allows you to share your opinions/stories or both on how life just isn’t the same without Loko kicking off your weekend.

Suck it, Avatar

Wal-Mart, Best Buy, Target, GameStop etc…were all transformed into war zones (pun INtended) on COD’s recent release and now as the smoke clears we see the damage that was done. Something like 650 MILLION dollars worth in FIVE days. That’s a lot of pissed off girlfriends/wives, missed college classes, and sick days at work. *kanyeshrug.

Sellin Kilos through your iPod Nano

Or maybe just telling time. Anywho, remember when we featured Kickstarter in one of our lists awhile back? Of course you do, well here is another reason you should check them out: Scott Wilson, former Creative Director for Nike watches and head of Chicago based design studio, MINIMAL has a page on Kickstarter to raise funding for a project to create and sell a real iPod watch. The two models will be the “Tik Tok” and the “Lunatik” and they will be surprisingly affordable at $35 and $70 respectively.

Black Scale Invades NYC

Our Bay Area homies over at Black Scale, took yet another step in building their brand by setting up shop over in our neighborhood here in NYC. Earlier this week, on their opening day, we stopped by to kick it with Mega and the crew. Check it out.

Pacquiao Rearranges Margarito’s face (really)

Following Nellys “surprise” performance last Saturday in Dallas, Manny Pacquiao took the much bigger Antonio Magarito to school for 12 rounds, once again backing up talks of him being the best fighter in the world. Word has it that “Tijuana Tornado” had to get surgery a few days after the fight due to a fractured right eye socket. I guess mocking Freddie Roach wasn’t the best idea after all now was it?

“Knock em out the box”

Zuckerberg and his team of “social media experts” blindsided competitors by taking steps to make Facebook more appealing to web users by incorporating a more personal approach to reaching out to your “friends.” Outside of browsing through our friends walls for the latest scoop, we’ll soon be able to text message, instant message, as well as send a traditional email with our new “@facebook.com” email account….Apparently, Gmail experienced a 10 minute disruption during the announcement. AOL and Yahoo better watch out. via Businessweek

A Beautiful Mind

Creative brand, Imaginary Foundation is opening a gallery show today in San Francisco at FIFTY24SF. The show is a comment on how even though the mind is divided (left brain/right brain), only when both sides work together are we truly at full thinking/feeling/ideating power. In addition to the show, the brand will also be running a pop up store in the space from November 20-28. Check out the Undivided Mind site for more info.

Steady MOBbin Holiday 2010

Progressive women’s streetwear brand Married To the Mob unleashed its Holiday 2010 Lookbook upon us this week. The collection is filled with its trademark t-shirts with not so carefully veiled inuendos and modern, tailored pieces for girls that want to look feminine but still want some flavor. Check more images at hypebeast.

Either build or DESTROY

The Nike Destroyers campaign has been generating a lot of buzz as of late. The idea was born out of the axiom that things must be destroyed in order to be born anew. Examples of this can be found in many religious texts, literature, movies etc…it’s definitely a concept that we as humans are fascinated by. Nike will be adding more depth to this project by producing a journal coinciding with the project’s launch. The journal will grant us a deeper look into the creative process, products and the minds behind Nike Destroyers. They are even planning an installation at Bowery stadium in NYC. via hypebeast.

Lebron 8 “South Beach” Release

After a wildly successful Miami only release a few weeks back, this highly sought after colorway of Lebron’s newest signature sneaker has released to the masses (sort of). Many boutiques still only got limited numbers or some none at all and as for your local mall….hope you had a connect because we’re sure the number of pairs that were received and the numbers that were actually advertised in most retailers were probably off by a few pairs if you catch our drift.

Last night FLUD Watches celebrated they’re three-year anniversary at Lower East Side’s Gallery Bar.Tastemakers, media and FLuD fans alike came to the Bar to celebrate the anniversary of FLuD Watches! Attendees sipped complimentary cocktails from Chairman’s Reserve Rum and Pool Vodka while checking out the Holiday 2010 collection and mingling with FLuD Brand Director Mel Peralta and Founder Doug Cohen. DJ Soul provided sounds for the night while fellow DJ Neil Armstrong chatted with Tanya Morgan’s Donwill. (Fellow Tanya Morgan member Von Pea was amongst attendees as well.) A few fans were lucky enough to win a FLuD watch for themselves! Check out the Pics below from the Event.

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We all know Jay just dropped his Decoded book, yesterday, he sat with Cornell West at the NY Public Library for a in-depth conversation.

The Heineken Inspire tour was brought back to New York City for an encore event at Chelsea Piers thanks to fans that voted on the Heineken Facebook page. This event featured free beverages, the brewed kind of course, coupled with only the finest of delicacies: beef patties, hot dogs & tacos. The artist line-up included Roxy Cottontail, Diplo, J.Cole, a special guest appearance by the legendary DJ Kool Herc, Cee Lo Green, Pete Rock & Nas.  Cee Lo performed the majority of his new LP “The Lady Killer” with his all-Woman band, Pete Rock brought out Dres from the Native Tounge’s Blacksheep to perform ‘The Choice Is Yours’ and also accompanied Nas in a live rendition of ‘The World Is Yours’. Aside from the musical entertainment, there was an on-site recording booth, for the aspiring rapper to lay down some vocals & have some face-time on the JumboTron, a gaming area, an art gallery with pieces done by Justin Bua, and a lounge area equipped with televisions to rest after the sensory overload.  Overall, an exceptional event.

Lastly, make sure to partake in the evening’s festivities with the highlight footage below:

New York City Heineken Inspire Encore from LTD Magazine on Vimeo.

Yesterday, we took a stroll in the neighborhood to check out our homies over at Black Scale in what officially marks their 1st day open here in NYC. While they were still in the process of setting & stocking up, they welcomed us inside for some pics and great conversation.

If you stop by and don’t see your favorite piece from the Fall/Winter 2010 Look Book that we featured a few days back, don’t be alarmed - the official grand opening is Friday, November 26th.

Black Scale - 296 Elizabeth Street, NYC