Boston, Massachusetts footwear staple New Balance is back with a new series focused on DJs entitled ‘Where Are You Running To Next?‘ This eight-part video series highlights the lifestyle of a DJ, what inspires them, and how New Balance sneakers come into the mix. So far, DJ Mars, Rich Medina, and Don Cannon have been the subject matter of choice, with the remaining five shrouded in mystery.

Check out the video below of the father, vinyl archeologist, DJ, writer, and Rock Steady Crew member Rich Medina as he gives you insight to a day in the life of where his lifelong run has led him.

During a stop in Boston for his latest tour run, Kid Cudi and the crew put together a little documentary. Directed by Jason Goldwatch/DECON, the video goes to the tune of Cudi’s latest song “cudderisback”. It’s pure jokes so enjoy and laugh a bit.