Premiere skate / street brand Diamond Supply Co. will be invading NY again this Friday, October 1st.  Prohibit NYC in New York’s infamous Lower East Side, will play host to the Pop-up shop, which will carry exclusive Diamond Supply Co. apparel.  These exclusives wil be carried at Prohibit NYC only and will not be available online.  See you there.

After the launch of their comical Polar Bear Video, Diamond Supply Co. and Hall of Fame has dropped their Un-Polo pack collection now available for purchase. Ranging from tees to skate decks and New Era 59FiFTY’s , the collection features the iconic polar bear throughout the line, showcasing you don’t need the polar ice caps to have the bear.

Peep the commercial for the Un-Polo Polar Bear Collection which will be available tomorrow, February 25th at both the Diamond Supply Co. and Hall of Fame stores on Fairfax. The video was Directed & Edited by Danny Lee, Produced by Nick Diamond, and stars Lumbo the Bear. Check the whole collection on the Diamond Supply Co site.

“Chocolate Skateboards and Super are teaming up for these limited edition sunglasses in honor of Chocolate’s 15th anniversary. The glasses are limited to 333 pieces and will be available soon. The pair above was given to Nick Tershay of Diamond Supply Co. from Mike Carroll. The Chocolate Skateboard x Super Sunglasses will be available to purchase February 20th. ”
via CtotheJL

Take a closer look at the pics below of the Super Chocolate sunglasses.

Diamond Supply Co. was holding it down at Agenda. The line is growing and is doing it big with their new cut and sew. We snapped a couple pics of stand our pieces. Check the pics after the jump…

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If you missed out on the Nike SB Diamond Supply Co. Dunk socks, don’t trip because Premier Skateboarding has been re-stocked. Don’t sleep on these again, like the sneaker, one they are gone, they will be gone forever.