The folks over at Mountain Dew reached out and got (now Roc Nation artist) Jay Electronica to spit his “Announcement” verse for the “Hip Hop is Different on the Mountain” campaign. Keep a lookout to see what Mountain Dew has coming up next !

Take off your shoes before you enter the dojo. The drop of Ski’s Long awaited “24-Hour Karate School” is soon at hand and as of February 15th, class will be in session. Featuring lessons from Sensei’s such as Mos Def, Jay Electronica, The Cool Kids, Jim Jones, Rass Kass and more, this epic mixtape should prove to be a lot more fun than kicking wood and putting your fist through bricks. Check out this trailer for more details on the master who are coming together for the mixtape.

Mixtape drops February 15th.

Jay Electronica, Talib Kweli & Mos Def rocked the stage at Mind Body Soul benefit for Phife Dawg at Knitting Factory in Brooklyn last night.

Jay Electronica rocks Exhibit C live at Knitting Factory for Phife Dawg diabetes benefit event.

Jay Electronica destroys Exhibit A at the Mind Body Soul diabetes benefit concert last night.

From the upcoming, highly anticipated Decon x Jay Electronica project. Directed by Decon’s Jason Goldwatch. Exhibit A produced by Just Blaze. Stay tuned…

If you missed it, check out our Conversation with Just Blaze HERE

Mind. Body. Soul. is being held January 20th at the Knitting Factory in Brooklyn. The Heavy Sound, a music collective consisting of world-class artists, celebrity DJs and musicians, will be presenting a night of music to raise awareness of diabetes. Actor Michael Rapaport will host the event alongside Malik Isaac Taylor, better known as Phife Dawg from A Tribe Called Quest. As a diabetic, Phife recently received a long-awaited kidney transplant and this event will mark his first appearance in New York City since the surgery. An amazing lineup will take to the stage for special performances including Ghostface Killah, Jay Electronica, Consequence, Talib Kweli and more. D-Lyfe, who has worked with artists such as Mariah Carey, Janet Jackson & Notorious B.I.G., is set to DJ throughout the evening. Expect surprise appearances both onstage and in the DJ booth. Various diabetic support organizations will be on-site and donations are highly encouraged. Tickets will be free with RSVP, info below:

For more info on diabetes, please visit www.diabetes.org and www.dlife.com.

Tickets: Free with RSVP before 11pm RSVP HERE
$25 after 11pm at door.
21+ w/ valid ID to enter.

Jay Electronica Live @ Santos 11.3.09 from Adam Saewitz on Vimeo.

We hit up the Red Bull Live From Somewhere show featuring Jay Electronica the other night but had some technical difficulties with filming so we didn’t upload for you. Low and behold, our man D-Prosper came through with a video shot by Adam Saewitz, some great production i might add, to save the day. enjoy…