Boston, Massachusetts footwear staple New Balance is back with a new series focused on DJs entitled ‘Where Are You Running To Next?‘ This eight-part video series highlights the lifestyle of a DJ, what inspires them, and how New Balance sneakers come into the mix. So far, DJ Mars, Rich Medina, and Don Cannon have been the subject matter of choice, with the remaining five shrouded in mystery.

Check out the video below of the father, vinyl archeologist, DJ, writer, and Rock Steady Crew member Rich Medina as he gives you insight to a day in the life of where his lifelong run has led him.

Jay-Z Re-Writing the Rules

When the Wall Street Journal does an article on you it’s a big deal. When you’re a self-made hip-hop mogul without a High School Diploma let alone any type of degree, it’s MAJOR. Hats off to Mr. Carter. Read the article at WSJ.

The Suzan LP Release

Japanese girl band (songs are sung in English), The Suzan dropped their first LP on Fool’s Gold Records this week.  The album is called “Golden Week for the Poco Poco Beat” and features 13 tracks of pop-infused, electro/house music with infectious dance beats. Hipsters/Japanese pop enthusiasts rejoice, word to your girlfriend’s fedora and Chuck Taylors. The album is available on iTunes.

Good Will Hunting?

According to some statistics uncovered by Gizmodo there are some 5,000 janitors in the U.S. with PhDs, no that’s not a typo.  The guy who is cleaning up the conference room after your budget meeting may have more education than you. Signs of the times.

Death To Hipsters?

An interesting article from New York Magazine attempting to define a subculture as if it were a rare species of bird on the brink of extinction. The article is so ironic and self-deprecating that you might pull out the vintage flannel and PBR, be careful.

“Sport New Balance Sneakers to avoid a narrow path”

Following the launch of their collaboration with New Balance, Head of Men’s Design at J.Crew Frank Muytjens takes some time to talk about the project and why he ultimately chose the 1400 model. The shoes are available in the J.Crew online store.

Anti-Social

In a recent study by Mashable social media networks are actually making people more social (insert gasp). This may come as a shock to those of you who are quick to blame social media for the decline in face-to-face interaction in today’s society. Did it ever occur to you that maybe people just don’t want to talk to YOU because all you do is complain about social networking technology? Just a thought, not trying to make anyone self-conscious or anti-social of course.

P-Rod: It’s Different on My Mountain

Here is the latest installment of P-Rod’s series with Mountain Dew entitled “It’s Different on My Mountain” P-Rod, once again showing us how he effortlessly blends being a skating prodigy with being an all-around cool guy.

Sebago Nexus Project: Ronnie Fieg x Cultureshoq

The latest offering from Ronnie Fieg and the Nexus Project from Sebago. This time, the release consists of two styles: DT Lug Sole and the DT High. These two were designed by Fieg and online, lifestyle magazine: Cultureshoq. Each boot is limited to 48 pairs and retails for $140 USD at DavidZ (online store and Flagship Store). If you are familiar with any of the Nexus Project’s previous releases, then you know you don’t have much time to get your pair so don’t sleep.

Youtube Play: A Biennial of Creative Video

Earlier this week, at the Guggenheim Museum in New York City 25 hand selected videos were projected on the facade of the structure at the Youtube event: Live from the Guggenheim. This is awesome. Enjoy the sneak peek of videos that were displayed at this intersection of modern design and digital creativity. article via Arch Daily

Lupe Lives

The first single off Lupe’s long awaited, highly speculated, protested album: Lasers. The album is due out March 2011 (we hope). via Highsnobiety.

New Balance displayed the 576 Pub Pack at the Agenda Show this past weekend. The pack pays tribute to the 20 years of tradition brought by the 576 model. See below for more info from the brand and some detail pics after the jump.

Tasting a 576 is paying tribute to the time honored tradition of whole heartedly enjoying life. For over 20 years this Flimby favorite has been brewed in England using the finest ingredients and brewing techniques. With its Cumbrian brewing tradition dating back to 1982, New Balance combines the very best in heritage, craftsmanship, innovation and imagination. To celebrate the 576’s iconis status, a limited production of The Kings Head, The Red Lion and The Royal Oak classic connoisseur editions are now available.

New Balance was in town last week to show their Spring 2010 line. We dropped in for a few and caught some highlights, at least what we liked. Check the pics after the jump…

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Always on the move, hopping from spot to spot on the Vespa. The first pic was at the Eco-Lux event which showcased a bunch of environemnetally conscious brands and products. Check the little electric commuter car, i wanted to race so bad.

The difference between you and me? I make this look good!

New Balance was in town to show editors the new Spring 2010 line. We’ll post some more pics later.

Pulse CNCPT had their opening day event. Johnathan has been trying to get me out to see the shop for a few weeks. They’re located at 358 Livingston in downtown Brooklyn, right around the corner from Fulton Mall. Check them out if you’re in the hood.

Hell for Leather magazine put on the Stop/Action exhibit featuring one Aprilia RSV4 and a bunch of RSV 1000’s replicating a thrre-dimensional ribbon running. Saw our good friend Melissa from Piaggio USA.

Made a quick stop at Rime 157 to see the big homie DJ Clark Kent and grab a pair of Gucci dunks. They did a raffle for a couple autograph pairs.

Clark Kent holdin court. Stories for days…

Nai/Strictly Fitteds , Sean/OSD, Rime employee, Frank/RIME 157, Mayor (google him, his collection is craze!)

The raffle winners

Mighty Crown crew made an appearance rockin their Nike Dynasty High collaboration which comes in conjunction with the 15th anniversary of the Mighty Crown Yokohama Reggae Festival.

I’m a California kid so Burritos happen to be one of the major food groups. This is La Taqueria in Park Slope, my go to spot for mexican. Burritos and cerveza for NFL Sunday.